"Florida is OnlyFans central." Sophie Rain, a 21-year-old Miami-based creator who by November 2025 had earned more on the platform than anyone in its history, said that in response to a state politician's proposal to tax her out of business. The data backs her up. Florida spent $159.9 million on OnlyFans subscriptions in 2025. Two of its cities, Orlando and Miami, rank second and fourth in the entire world for per-capita spending. The state has the third-largest creator base per capita in the country. Rain herself earned more than $95 million from the platform by the time the state had started arguing about what to do about her.
The spending picture
A 2025 study reported by Fox 35 Orlando placed Florida's total at $159.9 million, fourth nationally behind California, Texas and New York. Within that, two cities stand out against any comparison. Orlando spent $466,430 per 10,000 residents, making it the second-highest-spending city in the world after Atlanta, and its spending grew 5.16 percent year over year. Miami spent $374,921 per 10,000 residents, fourth globally, and grew 3.01 percent. The national average ran to $77,334 per 10,000.
| City | Per 10,000 residents | Global rank | YoY growth |
|---|---|---|---|
| Orlando | $466,430 | 2nd | +5.16% |
| Miami | $374,921 | 4th | +3.01% |
| National average | $77,334 | +1.95% |
Orlando at $466,430 per 10,000 residents is not what most people would predict. The section below on Orlando explains why.
Florida's biggest creators
Ranked by OnlyFans page engagement across the four main Florida markets.
| Creator | City | Known for | OF likes | Price |
|---|---|---|---|---|
| Malu Trevejo | Miami | Cuban-American influencer and singer | 2.2M | FREE |
| Amber Ajami | Miami | Solo content | 2M | $3 |
| Abella Danger | Miami | Retired adult performer, now full-time UMiami student | 1.9M | FREE |
| Victorya Addad | Miami | Brazilian-rooted creator | 1.8M | $3.50 |
| Christianne Ramelb | Miami | Solo content | 1.5M | FREE |
| Ariana Marie | Tampa | Adult film performer | 1.1M | $7.99 |
| Bakhar Nabieva | Miami Beach | Fitness and gym culture | 1.1M | FREE |
| Alexandra Cohen | Orlando | Solo content | 860K | $4.99 |
| Carla Leclercq | Tampa | Solo content | 890K | FREE |
| Rebecca Danii | Tampa | Solo content, Florida identity | 761K | $4.99 |
| Sari | Miami | Honduran and Peruvian roots, Florida identity | 651K | FREE |
| Janexy Sanchez | Orlando | Latina, Mexican and Salvadoran roots | 498K | $4.50 |
| Amber Hayes | Miami | Solo content | 587K | $5 |
| Jax Barbie | Jacksonville | Jacksonville Beach local identity | 117K | $10 |
| Zander | Jacksonville | Male creator with 904 area-code branding | 12K | $35 |
Sophie Rain, the state's most commercially successful creator at over $95 million earned, is Miami-based but does not appear in these lists. She has been extensively covered in mainstream media and is the most searched creator associated with Florida.
Miami
Miami is not like anywhere else in this build. The scale, the ethnic composition and the pricing strategy all sit in a category of their own. The top creators here have social followings in the tens of millions, not the tens of thousands. Malu Trevejo, a Cuban-American singer and influencer, has 10.4 million Instagram followers and 2.2 million OnlyFans page likes on a free subscription. Abella Danger, who describes herself as a "Miami girl born and raised" and a full-time student at the University of Miami, retired from adult film performance in 2020, and now has 9.4 million Instagram followers and 1.9 million OF page likes on a free page. Bakhar Nabieva, a fitness and gym personality from Miami Beach, has 5.5 million followers and 1.1 million likes, also free.
This is the defining Miami pattern: free pages or very cheap ones used as fan engagement channels rather than primary revenue. At 38 percent free, Miami has the highest free rate of any Florida city by a wide margin, and even the paid pages tend to sit at three to five dollars. The real money comes from tips, direct messages, and pay-per-view content rather than subscription fees. It is a different business model from everywhere else in the state, shaped by creators who came to OF from massive existing social audiences rather than building their audiences through the platform itself.
The Latina scene is dominant. Cuban, Brazilian, Venezuelan, Honduran, Peruvian and Panamanian creators all have significant presence, and the latina category is the most natural entry point for the Miami market. Abella Danger's story is the most locally resonant: a born-and-raised Miami creator who entered the adult industry, built a following of nearly ten million, retired, and is now studying at the city's flagship university while maintaining one of the most-liked pages in the country. It is a career arc that belongs to Miami specifically.
The fitness crossover runs deep. Bakhar Nabieva is a gym athlete and brand ambassador. Stephanie Palomares is a wellness author and Fashion Nova ambassador. Reya Sunshine brings a 2.8 million Instagram audience from lifestyle and fitness content. The beach and body culture that defines the city's identity shows up consistently in creator profiles.
Orlando
Orlando's number requires an explanation. The city spends at $466,430 per 10,000 residents, second in the world, a higher per-10,000-resident figure than Miami, more than anywhere in the country except Atlanta. And yet its Feedspot creator list has 25 entries, compared to Miami's 70. The discrepancy is not a data error.
Orlando's economy runs on hospitality. Roughly 75 million tourists visited the region in 2024. Tens of thousands of residents work in theme parks, hotels, restaurants and entertainment venues, often young, often living away from home, often working seasonal or irregular hours that create disposable income with limited local social infrastructure. That demographic is exactly the profile of a high-intent OnlyFans subscriber. It spends. It does not produce at the same rate because creating content requires stability, privacy and infrastructure that a transient service-worker population does not always have.
Alexandra Cohen is the standout name here, with 1.1 million Instagram followers and 860,000 page likes at $4.99. Janexy Sanchez, a Mexican and Salvadoran-rooted latina creator, brings 529,000 followers and nearly half a million OF likes and represents the Central Florida Latino community that is one of the region's largest demographic groups. Beyond those two the list thins quickly, which confirms rather than contradicts the spending data: the money is there, the local creators are not keeping pace with it.
Tampa
Tampa is the indie counterpart to Miami's celebrity scale. Ariana Marie, an adult film performer with 895,000 Instagram followers and 1.1 million OF page likes, is the city's most engaged creator and anchors the adult-industry presence that Tampa has maintained for longer than most Florida cities. Carla Leclercq offers a different profile, 1.1 million followers and 889,000 likes on a free page, a solo creator with the kind of following more commonly associated with Miami but rooted in the Tampa scene. Rebecca Danii bills herself as "Dirty Danii, Florida" and brings a working-class, unvarnished Florida energy to a 760,000-like page.
What Tampa lacks in celebrity scale it compensates for in local identity. The 813 area code appears in creator handles the way the 504 appears in New Orleans: Cherry Wells runs @cherrywells813, the number functioning as proof of local roots and a signal to a specific audience. The city's creator scene is more amateur-rooted and more dedicated than Miami's influencer-crossover economy, with creators like Chloe (@chloe.cakes) who have accumulated 169,000 page likes with only a few hundred Instagram followers, building audiences entirely through the platform itself. St Petersburg, adjacent to Tampa across the bay, adds a creative and queer-adjacent community to the scene.
The bbw lane runs visibly through Tampa, with Henny (@bbw.hennessy) building an explicitly branded following and the Florida outdoor and active lifestyle threading through creators like Ariel Honey (ocean and nature) and Tanya Johnson (@rodnreelgrl, fishing and outdoors). Tampa is the city where the platform functions as a genuine creator economy rather than a social media extension.
Jacksonville
Jacksonville is Florida's northernmost major city and its most conservative large market. The 904 area code functions here the same way 813 does in Tampa and 504 does in New Orleans: creators use it to signal where they are from and who they are for. Zander runs @zander904, Honey Christine is @904honey, and the branding is a specific local signal in a city where most searches are for people nearby rather than celebrities from elsewhere.
Jax Barbie, whose handle @jaxbeachbarbie names the beach suburb rather than just the city, has built 117,000 OF page likes on a ten-dollar subscription with a small social following, suggesting a dedicated local subscriber base rather than crossover from Instagram. The overall scene is modest by Florida standards but genuine: working-class, north-Florida-rooted, and operating in a market where NAS Jacksonville and the surrounding military installations add the same base-population demand seen in Pensacola and Virginia Beach.
South Florida: Plantation, Sunrise and Broward County
Plantation and Sunrise are suburban Broward County cities about twenty-five miles north of Miami along the I-95 corridor, and the scene here functions as an extension of the Miami market rather than an independent one. The creators who live in these cities are part of the broader South Florida landscape: affordable alternatives to Miami Beach, with access to the same demographics and networks. For practical purposes, searching the Miami market surfaces the most relevant content for Broward County subscribers, since creators move between these markets regularly.
The rest of Florida
Pensacola, on the Panhandle, generates 170 searches, among the higher city-specific volumes in the state. It is a Navy city, home to Naval Air Station Pensacola and the "Cradle of Naval Aviation," and the demand pattern mirrors Virginia Beach and San Diego: a large military population that is young, transient, well-paid and far from home. The creator scene is modest but the subscriber base is active.
Tallahassee generates 110 searches, driven by Florida State University and Florida A&M University. The college-town dynamic here is similar to Oxford, Fayetteville and Columbia: the campus concentrates the demand and produces the scenes, and both are smaller than the spending data from Orlando and Miami might suggest.
Sarasota, on the Gulf Coast, generates 140 searches and sits in an affluent retiree-and-arts market. The scene is oriented toward the milf and mature lanes that wealthy Gulf Coast cities tend to produce. Naples, to the south, follows a similar pattern. Gainesville, home to the University of Florida, sits at 40-50 searches with a standard college-town character.
What Florida creators offer
The latina niche is the state's most distinctive and is concentrated almost entirely in Miami and Orlando. Cuban, Brazilian, Venezuelan and Puerto Rican creators represent the majority of the Miami market's top names and the category is the most reliable way to navigate the market if Latin American backgrounds are the priority.
Fitness runs as a thread through both Miami and Tampa and is more present in Florida than in most other states because the beach, outdoor and body-culture environment supports it year-round. Fitness creators here tend to come from genuine athletic or wellness backgrounds rather than aesthetic branding alone.
The adult-film crossover is significant in both Miami and Tampa. Abella Danger, retired 2020 and now at UMiami, Ariana Marie, Kira Perez and others bring established industry audiences to the platform and represent the direct-to-fan economy that has partially displaced studio-based production in both cities.
The MILF and mature lane is thin in Miami but present in Tampa and the Gulf Coast cities, where the older demographics and suburban character produce a different creator profile from the twenty-something influencer economy of South Florida.
What it costs
Florida's pricing reflects the two economies running in parallel. Miami's median paid page sits around four to six dollars for the influencer-crossover market, and roughly 38 percent of Miami creators offer free subscriptions. Tampa and the other cities run closer to eight to ten dollars on a paid basis, with a lower free rate, reflecting creators who depend on subscription revenue rather than tips and cross-platform monetisation. At the top end, pages like Vicky Stark, Miami, fishing and outdoor lifestyle, charge thirty dollars, and some Jacksonville creators charge more for a smaller, more dedicated audience.
Common questions
The short answer is that Orlando's money comes from visitors and hospitality workers, not residents in the usual sense. Roughly 75 million tourists moved through the metro in 2024. Tens of thousands of workers in the theme park and hotel economy are young, living away from home and in environments without the local social fabric that reduces anonymous digital subscription spending. Miami's economy is larger and its population base broader, which brings the per-capita figure down even as the absolute total is substantial. The spending-to-creators ratio in Orlando is the most extreme in the state, confirming that the demand is driven by a transient audience rather than a local creator community.
In January 2026, Republican gubernatorial candidate James Fishback proposed a 50 percent state tax on OnlyFans creator income in Florida, framing it as a way to fund education. Reports from multiple Fox affiliates confirmed the proposal was made during a podcast interview. Sophie Rain responded publicly, noting she already pays 37 percent in federal taxes and calling the proposal "the dumbest thing I've ever heard of." She also called Florida "OnlyFans central" and argued the policy would simply drive creators to other states, depriving Florida of existing tax revenue. Fishback is a first-time political candidate and the proposal has not been enacted.
The city-level data points to yes. Orlando grew 5.16 percent year over year in 2025 and Miami grew 3.01 percent, both above the national average of 1.95 percent. Florida's creator density ranking, third nationally per capita, suggests the supply side is also expanding faster than most states.
Finding a creator in Florida
Finding a specific Florida creator is most effective at city level rather than state level. Florida is roughly 500 miles from Jacksonville to Key West, which makes a state-level search almost meaningless as a geographic filter. Miami, Tampa, Orlando and Jacksonville each produce different kinds of creators and different browsing experiences.
In Miami specifically, the free-page model means that the most-followed creators surface through category browsing regardless of location tags. Searching the latina, fitness or free categories produces Miami results without a geographic filter because Miami's top creators appear in those categories at scale. For Tampa and Jacksonville the city name in a search term is more useful, since those creators are building local audiences rather than platform-agnostic ones.
Some of Florida's most-searched creators operate entirely outside standard directories, with large branded search volumes that work as direct traffic rather than category discovery. If a search for a specific creator name leads nowhere, the creator either does not appear in directories or has a private or unlisted page. The creators FanFind features are verified and represent what is discoverable in the actual market.
